
Mistral acquires Pimento for €12.7M, expands into adtech
Mistral acquires Pimento for €12.7M, entering online marketing campaign optimization with its third acquisition of 2026.
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Mistral acquires Pimento for €12.7M, entering online marketing campaign optimization with its third acquisition of 2026.

Gravity, an adtech startup, raises $30.5M to expand its AI-native advertising platform, serving brands like Target and Best Buy.