OpenAI has partnered with Aleph to expand ChatGPT Ads into 44 countries across Latin America, Europe, Central Asia, the Middle East, Africa, and Asia-Pacific. The exclusive reseller agreement enables local support and payments for advertisers.
TL;DR
- OpenAI and Aleph partner to expand ChatGPT Ads to 44 countries.
- The deal enables local support, payments, and onboarding for advertisers.
- This move strengthens OpenAI's global advertising presence and Aleph's AI advertising portfolio.
What happened
OpenAI has teamed up with Aleph to bring ChatGPT Ads to 44 markets. Starting today, brands and agencies in these regions can contract, pay, and receive support locally through Aleph, OpenAI's exclusive reseller.
The partnership covers 14 markets in Latin America, 16 in Europe and Central Asia, 10 in the Middle East and Africa, and 4 in Asia-Pacific. Advertisers can now work with OpenAI through a local team that speaks their language, bills in their currency, and extends credit.
Aleph's teams in each market will handle onboarding and first-line support. Advertisers and agencies can learn more and connect with Aleph's local teams on their website.
Why it matters
This partnership is a significant step for OpenAI in expanding its advertising reach globally. By leveraging Aleph's local market expertise and infrastructure, OpenAI can better support advertisers in these regions.
For Aleph, this deal strengthens its AI advertising portfolio and connects businesses with ChatGPT, a defining product of the AI era. It also reinforces Aleph's position as a global infrastructure accelerator for media and payments solutions.
The partnership enables advertisers to buy ChatGPT Ads through a partner with local teams and its own payments infrastructure, making it easier for businesses to connect with people using AI.
Key facts
- OpenAI partners with Aleph to expand ChatGPT Ads to 44 countries.
- The partnership covers 14 markets in Latin America, 16 in Europe and Central Asia, 10 in the Middle East and Africa, and 4 in Asia-Pacific.
- Aleph's teams in each market will handle onboarding and first-line support.
- Advertisers can work with OpenAI through a local team that speaks their language, bills in their currency, and extends credit.
- Aleph operates the largest global infrastructure accelerating media and payments solutions across more than 130 high-growth markets.
- Aleph has partnerships with over 50 of the world's leading digital platforms.
- Aleph drives digital inclusion through its education initiative, Digital Ad Expert, recognized by UNESCO's Global Skills Academy.
Context
This partnership comes as AI-powered advertising continues to gain traction. ChatGPT, with its conversational AI capabilities, offers a new kind of advertising environment where people come to learn, explore, and make decisions.
OpenAI's expansion into these markets is a strategic move to capitalize on the growing demand for AI-powered advertising solutions. By partnering with Aleph, OpenAI can leverage Aleph's local market expertise and infrastructure to better support advertisers in these regions.
This deal also underscores the importance of local support and payments in global advertising. By enabling advertisers to work with a local team that speaks their language and bills in their currency, OpenAI and Aleph are making it easier for businesses to connect with people using AI.
